forward any reel.
get your version back.
selida reads the reel you send — every cut, every camera move, every beat — then rebuilds it as yours.
product ads · talking heads · thirteen presenters, twelve rooms
DM @heyselidait reads the ad before it makes anything.
forward a product ad and selida takes it apart shot by shot — where every cut lands, what the camera did, what was on screen, what was said. everyone else hands you a recipe to follow. this is the read.
what selida read
22s · 5 shots · 4 cuts · 4 of 5 read
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0:002.4sproduct hero
cameraslow push in, ends on the label
lookhard key from the left, cold grade, deep shadow
“you've been throwing half of it away.”
vo · 3 frames read
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0:021.9shands on product
cameralocked, thumb over the cap
“two pumps is the whole routine.”
vo · 2 frames read
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0:045.2sperson
camerahandheld, follows her to the window
lookwindow light, warm, no fill
“I stopped buying the big bottle in march and I haven't run out since.”
vo · 4 frames read · words on screen at 0:06
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0:094.8snot read
camerawhip pan into the next set-up
look — couldn't read it
no speech · 2 frames read · low confidence
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0:148.0sproduct hero
camerapull back to the full shelf
“link's in the bio — same price as the small one.”
vo · 3 frames read
rebuilt as yours
same grid · same camera · 22s · 4 of 5 speak
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0:002.4sproduct hero
cameraslow push in, ends on the label
lookhard key from the left, cold grade, deep shadow
“you've been paying for the tin, not the coffee.”
first frame composed from your product photo
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0:021.9shands on product
cameralocked, thumb over the cap
“one pouch fills it four times.”
first frame composed from your product photo
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0:045.2sperson
camerahandheld, follows her to the window
lookwindow light, warm, no fill
“we moved the refill to a pouch in march and the price never moved.”
verge · window light
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0:094.8sproduct on the shelf
camerawhip pan into the next set-up
you named this one · renders silent
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0:148.0sproduct hero
camerapull back to the full shelf
“it's on the site — the pouch costs less than the tin.”
first frame composed from your product photo
the shot it couldn't read says so, and you name it from a menu — two taps, nothing to write. the source is read, never re-shot: its frames go into the reader and never into what gets made. the faces are ours.
kill fatigue on a winner instead of retiring it.
when an ad stops converting, most teams shelve it and start over. forward it instead and change one thing — the structure that earned the spend stays exactly where it was.
new face
same script, same grid, a different presenter carries it.
new product
the same ad, aimed at the next thing on your shelf.
new room
same words, same cuts, shot somewhere else entirely.
one variable at a time, so you know which one moved.
the other face of the same sentence.
not every reel is an ad. forward a talking head and a talking head comes back — your words, said by a presenter you pick, in a room you pick. no camera, no lighting, no second take that never gets scheduled.
twelve rooms · pick where it's shot
videos from 95¢ a second · nothing charged when a render fails
every read is free — the shoot is the only thing that costs.
you see the whole thing before you spend.
the shot map, the rebuilt script, the words in your voice — all of it is on screen first. forward a reel and twenty seconds later the page is there: the summary, the method, the full transcript, in the thread.
nothing is metered on the way in.trial reels: 0 to 10k in 60 days
the method
the steps in order, each one carrying the timecode it was said at.
the transcript
every word, timestamped — copy it straight into claude or chatgpt.
the library
reply 'library' in the DM: everything you've forwarded, filed.
how it's actually made.
one forwarded reel, end to end
- Claude
- ChatGPT
- Seedance 2.5 on Atlas Cloud
forward any reel. get your version back.
reading is free, no cap on forwards.
DM @heyselidaopen any reel → share → send to @heyselida