from the reel you forward to the ad you post

the loop

four things happen, and you watch all four

readevery cut in the reel you forwarded is found, every word is timed, and the frames get looked at. what comes back is a board: what the camera did, what was on screen, what was said, second by second.

rebuildthe same grid, the same camera grammar, your subject in the frame. the script is written only from claims your own site can back, and the shots that put a product on screen are built from a photograph you add on the page — the first one starts the writing.

shootevery shot rendered with seedance 2.5 — a talking head in a room you picked, an ad clone in the reel's own places. a product shot opens on a frame your own photograph is already composed into, so your label stays your label.

deliverthe voice is laid back onto the picture, the drift is measured and repaired, and the video lands in the thread it started in.

the floor

every read is free — the shoot is the only thing that costs

forward a reel and about twenty seconds later there is a page. a talking head comes back as the summary in a line, the method as steps each carrying the second it was said at, what the reel mentioned, the shelf it was filed on, the whole transcript timestamped, and a button that copies all of it into whichever AI you already use. an ad gets its board where the method would be, because one row a shot teaches more than a recipe does — and that board is the one thing on the page that does not arrive with it.

the shot-by-shot read of an ad takes longer than the page does, and it is not allowed to hold the page up. the page ships first. when the read finishes, a second message lands: what the ad turned out to be made of — how many shots, how long it runs, how often it cuts — and one link to your version of it. a talking head gets no second message; its page simply gains its board, and the button was already on it.

there is no limit on how many you forward and nothing is metered on the way in. the page is the product; the video is the thing you can buy on top of it.

text library in the thread and everything you have ever forwarded is there, filed. text make mine and back comes the link to your version — or the library, if you have more than one in flight.

every message selida sends is words and then at most one link. there are no buttons in the thread to tap — the link is the button, and the page it opens is where every choice gets made.

the money

you see the whole thing before you spend

the board, the rebuilt script, the words in your voice — all of it is on screen before anything is charged. what a video costs, when you are charged for it and when you are not has a page of its own, with the number said once.

what it costs

the pages

everything selida does, written down

it reads the ad before it makes anythingone real ad, its real board, and what every line on it means.a presenter you picked, in a room you picked, saying your wordsthirteen presenters, twelve rooms, and the checks a take has to pass.you see the whole thing before you spendwhat a video costs, when you are charged, and when you are not.the shortcuts selida won’t takethe nine things selida refuses to do, and why each one is refused.kill fatigue on a winner instead of retiring itwhy a tired ad is not a wrong ad, and how to swap one variable at a time.your client said make one like thisthe freelancer’s walkthrough: client DM in, finished video out.